CÔTE OUEST AUDIOVISUEL is a privately owned, independent film and television distribution company, widely recognized as Africa’s unrivalled leader in the arena of sales and distribution of audio-visual content for and from Africa.
Established in 1997, by Mr. Bernard Azria, the initial intention was to create and develop an audiovisual trade culture based on integrity and respect of intellectual property rights within a regional context of rampant piracy. Mr. Azria is a highly respected African entrepreneur with rich and extensive experience in areas of event management, marketing, advertising, communications and sales.
Since our early beginnings, Cote Ouest has witnessed sustained commercial growth and now boasts a dynamic team of 51 staff and a network of 10 representatives spread throughout the continent, CÔTE OUEST has offices in Abidjan (Ivory Coast), Casablanca (Morocco) and Ebene (Mauritius), as such is ideally positioned to offer swift and superior service to its customer-base across the entire Africa continent. The geographic proximity of CÔTE OUEST offices to its customers, allows for localized and simultaneous engagement of a diverse clientele spread across all regions of Africa (viz. West Africa, North Africa, South Africa, East Africa and the Indian Ocean Islands)
CÔTE OUEST distributes annually to 75 TV channels over 42 markets an average of 20,000 hours of programs, mostly soap operas and telenovelas, but also feature films, series and TV movies, not to mention the animation targeting youth. Our catalogue is rich, diverse and substantive and serves as a one-stop content destination for African buyers to access high quality programs that have enjoyed broadcast success in the United States, Latin America and Europe. CÔTE OUEST catalogue depth is an axis of programming excellence, an assembly of the very best programs drawn from catalogues of the Majors U.S. production companies such as Disney, CBS, MGM, or Warner.
CÔTE OUEST is also the exclusive distributor of Brazilian giant producer GLOBO TV for Africa and the French overseas territories, and distributes annually nearly 500 hours of telenovelas dubbed in French and English.
Finally and most importantly, CÔTE OUEST is uniquely positioned to respond to cultural and linguistic diversity of Africa’s consumer needs, our programs are dubbed into French and English versions. The CÔTE OUEST depth of programme offering is ‘second to none’, we represent the largest catalogue of programs available for the African Continent, offering in excess of 7,000 hours of recent programs, from Africa and elsewhere, making it the undisputed leader in the distribution of audiovisual programs in Africa.
With its expertise and extensive knowledge of the African markets, CÔTE OUEST also offers its customers innovative solutions to finance their acquisitions, particularly through bartering operations, in this respect our business models are responsive to Africa’s varied socio-economic landscape.
The team at CÔTE OUEST is efficient and dynamic and driven by a philosophy that places the customer at the centre of all business operations and processes.